v. to create and execute 'out of the box' concepts

JAS Hospitality, established in 2011, is a turnkey company that specializes in all stages of the brand evolution from the inception of an idea to development, location selections / assessment, menus and operation standards, all the way to implementation.

JAS Hospitality currently has a diverse portfolio of homegrown concepts, ranging from causal eateries to luxury fine dining establishments. A combination of decades of experience in the financial, business development, marketing real estate and hospitality industries, insures that each concept has the foundation it needs to guarantee its success.


v. the act uniting extreme brain stimulation for the greater good

JAS Hospitality’s birth began when three friends who are all passionate about food, travelling and challenging the ‘norm’, decided to infuse their passions and turn them into a career path.

En route to the road of success, two more well experienced and passionate friends hopped on board, establishing the perfect powerhouse team that led to what is now known as JAS Hospitality.

Here at JAS Hospitality, we believe that success always comes from a team mentality of ‘we’ rather than ‘me’. Our team consists of almost 200 employees continuously growing as more concepts bloom.


n. the result of creative explosions blooming to life


n. tangible or verbal recognition gained by hard work

Time Out Dubai Restaurants Awards 2015

Time Out Dubai Restaurants Awards 2015
'Best MENA Restaurant'

The Middle Eastern Interior Design Awards 2014

The Middle Eastern Interior Design Awards 2014
'Best of Competition'

BBC Good food Awards 2014

BBC Good food Awards 2014
'Best Middle Eastern Restaurant'

The Middle Eastern Interior Design Awards 2014

The Middle Eastern Interior Design Awards 2014
'Best Restaurant'

Arabian Business Lifestyle Awards 2014

Arabian Business Lifestyle Awards 2014
'Best Restaurant of the Year'

What's On Awards 2014

What's On Awards 2014
'Favorite Middle Eastern Restaurant'

Timeout Dubai Nightlife Awards 2014

Timeout Dubai Nightlife Awards 2014
'Highly Commended: Best New Bar'

Time Out Dubai Restaurant Awards 2014

Time Out Dubai Restaurant Awards 2014


n. the result of a job well done

Subtlety meets smokehouse at Pier 7’s


Defying easy categorisation, Fume is a modern, minimalist eatery that is undoubtedly much better in reality than it must have sounded as a concept – and that’s just the decor. The blend of concrete walls, Scandinavian furniture, 1950s Americana accessories and huge plate-glass windows overlooking the Marina somehow works, as does the eclectic menu of smoked and slow-cooked dishes, all designed for sharing, from around the world. According to Operations Manager Angelo Rosato, the goal is “food nostalgia”

Link: http://www.esquireme.com/food-and-drink/fume-pier7/

emirates women the review


It takes something special to make Dubai dwellers stray from the usual hangouts. Luckily, Qbara has ‘special’ in abundance. Located in Wafi, next to Raffles Hotel, the Arabic fusion restaurant dishes up serious wow-factor with moody lighting, striking decor, a spectacular wall (more on that later), and a creative choice of food. If you’re looking for a restaurant that will impress with both substance and style, look no further.

Link: http://emirateswoman.com/review-qbara/



The 20 dinner guests were handpicked by Esquire and Momentum and invited to the Wafi-based restaurant, each bringing with them a personal watch with a story behind it. The guest list demonstrated a considerable depth of knowledge of the craft behind watchmaking and the appreciation for well-made timepieces.

Link: http://www.esquireme.com/brief/events/esquire-watch-dinner-2/

Fume opens second branch in Downtown Dubai


Popular restaurant concept Fume will expand to a second home in Downtown Dubai.

The venue – which prides itself on serving wholesome comfort food – has proved a hit amongst Marina dwellers since opening at Pier 7 last year.

Now Fume will host a second location, set to open at the Manzil Downtown Dubai from mid-August.

Link: http://www.thenational.ae/blogs/bites/fm-opens-second-branch-in-downtown-dubai

10 Best Dishes in Dubai


Those lucky enough to score a reservation at the contemporary Lebanese restaurant can bookend their meal with the signature Milk & Honey dessert. On paper it’s a simplistic arrangement – Greek yoghurt and sumac panna cotta with a side of honey and saffron

Link: http://www.visitdubai.com/en/articles/best-plates-dubai

Jas Hospitality opens second Fume Dubai spot


The new location offers seating for over 200 diners, across two floors and a terrace with views of the Burj Khalifa.

Via Fume’s open plan kitchens, diners can see their food being prepared, which will feature Fume’s fusion of European and Asian flavours. The outlet is also known for its variety of cooking methods for meat and fish, which include smoking, pickling, preserving and braising.

Link: http://www.hoteliermiddleeast.com/24769-jas-hospitality-opens-second-fume-dubai-spot/

Desert Discoveries


The place hasn’t changed in decades; crammed with blue-collar workers, western expatriates and Emiratis, the clientele rub shoulders seated at plastic chairs and tables that spill out into the street where they dip melt-in-the-mouth naan into pools of spicy curries.

Link: http://www.raffles.com/promo/magazine/articles/desert-discoveries.html

36 Hours in Dubai


Get out your hyphens. Qbara fuses an innovative east-west, neo-traditional, Arabo-Levantine-Persian-Ottoman mash-up menu in a bi-level, low-lit, Moorish-chic den of sultriness. Faster than a flying carpet, the kitchen can transport you to Yerevan via Aleppo (a sweet-salty hybrid of air-dried beef basterma with tangy peaches and halloumi cheese) and Marrakesh (a smoky synthesis of quail in grilled grape leaves with Moroccan spices) followed by stops in Istanbul (gelatinous red-fruit Turkish delight coated in

Link: http://www.nytimes.com/2015/03/22/travel/what-to-do-in-36-hours-in-dubai.html?_r=0


n. a bridge of communication from one party to another





The Gateway Building | Block B, R Floor,
 Dubai Media City, UAE | PO BOX 117253
E: info@jas-hospitality.com | careers@jas-hospitality.com
T: +971 4 390 4367